Behaviour Change

PROPAGANDA FOR CHANGE is a project created by the students of Behaviour Change (ps359) and Professor Thomas Hills @thomhills at the Psychology Department of the University of Warwick. This work was supported by funding from Warwick's Institute for Advanced Teaching and Learning.

Sunday, December 11, 2016

Gun Violence Is Preventable



This ad recently came out and quickly attracted millions of views on youtube. It is clever because people would usually think this was another ordinary high school love story advertisement, but revealing the message of what this video really wanted to send to its audience is shocking.

Youtube views:
Gun Violence Is Preventable-Can You Figure Out the Mystery Inside This Ad About High School Love? - 6,398,014 views
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